ABSTRACT
To decide the case, the jury deliberates on the evidence presented and delivers a verdict to the judge. For the expert witness, the jury is the key constituency when trial testimony is being offered. Answers to questions must
be directed to and have an impact on the jury. To have an impact, the jury must understand what is being said. It is more important for the jury to hear what it needs to know rather than to hear everything that the expert knows. Exhibits and demonstrative aids should be used and explained in a clear, attractive, and understandable way, but should not require lengthy explanation. The jury will reward and find favor in the side that helps them clearly understand the technical aspects of the case.3
