ABSTRACT

Is the strategy operationally convenient? Is the strategy financially viable? Is the strategy useful in the long-run?

The answers may be positive if the selection and execution of a strategy are approached in an entrepreneurial manner. By definition, this approach to selection and execution of a strategy depends on an employee’s entrepreneurial performance. In other words, he or she should be competent enough to judge five dimensions of every strategy based on:

Impact on business growth and associated risks Dependence on the available operational and logistic system Effect on cost competitiveness

Employee ability to achieve successful execution Impact on return on investment (ROI) in relation to resources required

An employee who wants to function in an entrepreneurial manner must follow a versatile approach that demands speed, risk-taking capacity, visualization of the end results, networking skills, and commercial acumen. Entrepreneurship is all about sustainable business results and thus must be attained through the entrepreneurial performance management system (EPMS) route.