ABSTRACT

The American model of public-propaganda methods, such as government public relations, crisis management, and spokespersons has gradually gained attention and taken the place of the traditional Soviet Russia model bit by bit. In addition, during World War II, Nazi Germany took the lead in establishing the Ministry of Mass Enlightenment and Propaganda, and actively carried out dissemination of propaganda. Ironically, when the sign of propaganda becomes a taboo, what is signified by the sign of propaganda is free, and it will bring about the proliferation of its discourse. The ideal propaganda is to let the recipients voluntarily and actively follow the way the propagandist designs it through the dissemination of information and cultural practices. The public’s improvement in defense capabilities can only lead to more scientific propaganda, rather than the disappearance of propaganda. The chapter also presents an overview of the key concepts discussed in this book.