chapter  4
9 Pages

Talking the Talk of Educational Change

WithTimothy D. Green, Loretta C. Donovan, Jody Peerless Green

Educational change includes an abundance of terms that a change agent should know. Everett Rogers indicated that individuals approach change and the adoption of an innovation with different levels of motivation. Opinion Leaders rarely are part of the early majority. Late Majority individuals approach innovation and the change process with skepticism. They will only consider adopting an innovation after a majority has tried the innovation and it has been adopted by Opinion Leaders. Laggards are not risk takers. They are highly skeptical of change and are likely never to be fully committed to being part of the change and adopting an innovation. A bottom-up change agent is typically an individual teacher who feels passionate about an innovation he or she has tried and wants to share it with others. Bottom-up change agents are not usually considered an Innovator or an Opinion Leader. Rather, bottom-up change agents are teachers who lead by example.