ABSTRACT

User experience (UX) researchers that empathize with their participants’ concerns about privacy are more likely to be sensitive to participants’ concerns about the product. To avoid simply asking users what they want, UX researchers have appropriated methods from ethnography and applied them to UX research. A UX researcher typically works with the development team on a daily basis and has been instrumental in guiding design. In any evaluative situation, there is no way the UX researcher can suddenly have no knowledge or prior expectation of study conditions. A good usability expert review will begin with a data-driven description of the users of the product and a detailed description of the users’ tasks. Predicting what will work best for users requires a deep understanding of their needs. The hardest part of being a good user experience practitioner seems, at first sight, to be the easiest: taking the user’s perspective.