ABSTRACT
This chapter presents vignettes and examples from entrepreneurial research in order to show the significance of “nothing” and the courses of events that take place when entrepreneurs become entrepreneurial. The vignette is indicative of the phenomenon of avoiding nothingness and how it serves impressive decisiveness in further venture creation. The vignette reveals that angst is the feeling that arises when there is an “impossibility of projecting oneself upon a potentiality-for-being which belongs to existence and which is founded primarily upon one’s objects of concern”. The vignette shows how projection might work how understanding of penetrates into possibilities. Vignettes also show how entrepreneurs can disrupt the applicable ready-to-hand technology, finding possibilities and opportunities in encouraging others to rethink what is typically concealed in their equipmentality. Examples and vignettes suggest that entrepreneurs are involved in different “nothing” experiences, i.e. from their life as the avoidance behaviour to the severe loss of the taken-for-granted way of being-in-the-world.
