ABSTRACT

Window coverings remain in homes for many years, or in some cases, for decades. According to Window Covering Manufacturer's Association (WCMA), the typical consumer replaces their window coverings every seven to 10 years. In fact, even non-custom blinds may remain in place for more than a decade if they function properly, are in relatively good condition, and do not have an intrusive decor. Unless a consumer purchases "cordless" products, the window coverings in their homes likely present a strangulation hazard. Therefore, the burden for safety falls on the effectiveness of the information and education campaign and warnings. According to Window Covering Safety Council, in 2015 its safety messaging reached an estimated audience of nearly 1.4 billion people through television, radio, newspaper, consumer and trade publications, and on-line. While the window covering strangulation hazard could have been eliminated many years, hundreds of infants and young children died or suffered permanent mental and physical disabilities.