ABSTRACT
Y ou are now prepared to begin on that time-honored path of a political campaign. Campaigns are enormously fun and exhilarating. If you do everything right, you greatly improve your chances of winning. Just a few reminders before you begin:
Know the law.
Stay on your campaign theme and message, and you will be in control.
Deliver that message to your targeted voters.
Redirect negative campaigning at your opponents, and use it as an opportunity to restate your message.
Work hard, and others will work hard for you.
Be humble, and listen more than you speak.
Know who you are and why you are running.
Smile. Always look as though you’re having a great time.
