ABSTRACT

A brief written statement of an organization's purpose, goals, operating philosophy, and aspirations—hence, the mission statement provides a guide for decision-making and planning within the organization and also can be used as a contract of accountability for citizens, clients, and other external constituencies. Occasionally, decision-makers express skepticism about the value of mission statements, especially in government organizations where the prevailing belief may be that the mandate is the mission. The chapter presents some essential purposes of the mission statement. Generally, the mission statement should be formally reviewed every five years or so, consistent with the organization's strategic planning cycle. Often it is suggested that the mission statement be drafted as the first step in the strategic planning process. Like the mandate, the mission statement is a powerful instrument of accountability. Consequently, the mission statement may be the organization's primary accountability contract with the public.