ABSTRACT
This chapter proposes infusing standard economics with more expansive and realistic conceptions of information/communication. Mainstream economics, in fact, is quite antithetical to ecological considerations on account of deficiencies in its conceptualization of information/communication. The chapter argues that conceptions of information/communication that are fuller and more realistic than those employed by neoclassicism lead to a fuller and more realistic understanding of the complexities of ecosystem/economy interactions, and hence make more likely policies consistent with "sustainable development. Broadening conceptions of information beyond mere price, and deepening notions of communication beyond mere commodity exchange, open new possibilities for comprehending economy/ecosystem interactions. The chapter provides rudiments of an eco-centered communication strategy, focuses on communication policies regarding mass media and telecommunications, and proposes that a communitarian economics be developed to supersede the neoclassical. It concludes with neoclassical modes of analysis, interrelations between economic and ecological processes and decommoditizing economic activity and communicatory processes.
