ABSTRACT
Crafting value is about so much more than concerns about time and money or strategizing processes for the assemblage of pre-designed parts. It reveals an understanding of the nature of existence in the deepest way, an awareness of purpose, the ability to distinguish the necessary from the incidental, and a reverence for essence. Craft lends an indelible uniqueness, authenticity, and aesthetic value to every project. It suggests an appreciation for the art of living, and reveals an awareness of purpose and reverence for essence. Time also factors into the crafting of experiences. People have a heightened awareness of the value and brevity of life and are keenly pursuing life-enriching and enhancing experiences that will provide more enduring happiness than impulse purchases. Value is personal, and craftsmanship imparts uniqueness, thoughtful creation, and honed holism. Experiences can be planned for and anticipated over time, which gives them longer life, builds excitement, inspires conversations, and creates stories.
