ABSTRACT
In this chapter, the authors discuss whether the environmental sustainability reporting in use reflects the development of sustainable biodiversity and biotype. They compare the fate of two common birds, the house sparrow and red kite, and use them as examples of environmental reporting challenges. The sustainability reporting and metrics applied by companies which have a direct impact on such agriculture, affecting the biodiversity which supports house sparrows and red kites. House sparrows thrive on agricultural and urban landscapes, which are abundant, and the red kite needs open landscape, such as agricultural fields, with some trees for nesting, which are also common landscape. Corporate sustainability reporting is an obligation, when such reporting is mandatory, such as greenhouse gas emissions reporting, and a way to convey an image of socially responsible company. When there are less people, there is less human waste available for feeding, which may have an impact to such species as the house sparrow.
