ABSTRACT
Position James Surowiecki’s The Wisdom of Crowds, remains a relevant work in both business and popular culture. It is often cited as the core modern text in this particular subject area, and the author is commonly credited for introducing this idea to the non-expert public. Google Scholar indicates the original 2005 publication has been cited more than 9,000 times1 in articles with a wide range of subjects, from biology to stock market prediction to robotic intelligence.
