ABSTRACT

The Professional Writing Guide is for people who wish to improve the quality of their documents and the efficiency of their writing.

Busy executives and other writers in organisations, who may spend between 30 and 80 per cent of their working time writing, will find it invaluable because it clearly outlines the principles that underlie effective documents. This book will enable executives to write confidently, competently, and persuasively.

High quality output is crucial to a company's image and to a professional's own career advancement. Errors in a document can prove expensive. The Professional Writing Guide is an indispensable and accessible reference tool as well as a comprehensive style manual for writers who wish to avoid those expensive mistakes and make a positive impression.

Written by two long-term professional writing educators with extensive experience of consulting to Australian business and industry, this lively and highly practical book features workable, reliable, and powerful strategies that can be used to systematically eliminate the writing problems of organisational writers.

chapter Chapter 1|14 pages

Writing in the Business Environment

chapter Chapter 2|14 pages

Reading in the Business Environment

chapter Chapter 3|16 pages

Using Experimental Thinking

chapter Chapter 4|14 pages

Critical Thinking

chapter Chapter 5|26 pages

Choosing an Appropriate Document Framework

chapter Chapter 6|14 pages

Structuring Paragraphs

chapter Chapter 7|26 pages

Shaping Sentences

chapter Chapter 8|12 pages

Considering Language

chapter Chapter 9|18 pages

Choosing the Right Word

chapter Chapter 10|18 pages

Deciding How to Punctuate

chapter Chapter 11|12 pages

Revising and Editing Your Documents

chapter Chapter 12|16 pages

Choosing Good Design

chapter Chapter 13|14 pages

The Impact of Technology on Writing

chapter Chapter 14|12 pages

Future Directions for Professional Writing