ABSTRACT

This wide-ranging, future-oriented book is sure to number among the most important and influential business books of the decade.

Drucker writes with penetrating insight about the critical issues facing managers in the 1990s: the world economic order; people at work; new trends in management and the governance of organizations.

chapter |9 pages

Interview

Notes on the Post-Business Society

part |66 pages

Economics

chapter |9 pages

The Futures Already Around Us

chapter |5 pages

The Poverty of Economic Theory

chapter |5 pages

The Transnational Economy

chapter |5 pages

From World Trade to World Investment

chapter |5 pages

The Lessons of the U.S. Export Boom

chapter |5 pages

Low Wages

No Longer a Competitive Edge

chapter |5 pages

Europe in the 1990s

Strategies for Survival

chapter |5 pages

Japan's Great Postwar Weapon

chapter |6 pages

Misinterpreting Japan and the Japanese

chapter |5 pages

Help Latin America and Help Ourselves

chapter |5 pages

Mexico's Ace in the Hole

The Maquiladora

part |52 pages

People

chapter |17 pages

The New Productivity Challenge

chapter |4 pages

The Mystique of the Business Leader

chapter |4 pages

Leadership

More Doing Than Dash

chapter |5 pages

China's Nightmare

No Jobs for the Millions

part |55 pages

Management

chapter |6 pages

Tomorrow's Managers

The Major Trends

chapter |4 pages

How to Manage the Boss

chapter |5 pages

What Really Ails the U.S. Auto Industry

chapter |4 pages

Manage by Walking Around — Outside!

chapter |5 pages

Corporate Culture

Use It, Don't Lose It

chapter |5 pages

Permanent Cost Cutting

Permanent Policy

chapter |11 pages

What the Nonprofits Are Teaching Business

chapter |9 pages

Nonprofit Governance

Lessons for Success

chapter |4 pages

The Nonprofits' Outreach Revolution

part |70 pages

The Organization

chapter |14 pages

The Governance of Corporations

chapter |4 pages

Four Marketing Lessons for the Future

chapter |5 pages

Tomorrow's Company

Dressed for Success

chapter |5 pages

Company Performance

Five Telltale Tests

chapter |5 pages

R & D

The Best is Business-Driven

chapter |4 pages

Sell the Mailroom

Unbundling in the '90s

chapter |5 pages

The 10 Rules of Effective Research

chapter |5 pages

The Trend Toward Alliances for Progress

chapter |6 pages

A Crisis of Capitalism

Who's in Charge

chapter |15 pages

The Emerging Theory of Manufacturing

chapter |27 pages

Afterword

The 1990s and Beyond