ABSTRACT
This chapter provides an exploration of the litigation tied to allegations of racial profiling in retail settings. The chapter provides a discussion of the multiple avenues to pursue litigation when plaintiffs allege that they were profiled in a retail setting. Based on a quantitative and qualitative review of more than 80 cases, the analysis provides some context for the nature of consumer racial profiling litigation as well as whether plaintiffs were successful in court. The chapter includes detailed summaries of a multitude of consumer racial profiling cases.
