ABSTRACT

Economic decisions are based on marginal analysis. For example, the monopolist’s best level of output is determined by equating marginal cost and marginal revenue. To find the marginal cost and revenue, total cost and revenue functions must be differentiated with respect to the output level. Similarly, derivatives can be used in many applications in business and economics. For this reason, the rules of differentiation are outlined in this chapter, and many applications are provided. The derivative of a function measures the rate of change of the dependent variable y with respect to the independent variable x--the slope of the function. That is, the derivative indicates the impact of a small change in x on y. For example, suppose the dependent variable y is the quantity supplied by a producer, and x is the price of that product. Mathematically, the function is written as y=f(x).