ABSTRACT

This book helps students with the initial phases of their business research project, offering a clear step-by-step approach from defining aims and research questions through to conducting literature reviews and writing a methodology.

Features to aid learning include chapter objectives, plentiful real-life examples to demonstrate good practice, exercises to apply the concepts and further reading for proactive investigation.

A self-contained guide to every stage of writing an effective business research proposal, this text should be recommended reading for all advanced undergraduate and postgraduate students studying Business Research Methods and embarking on a research project of their own.

chapter |5 pages

Introduction

part One|13 pages

Selecting and presenting your topic

chapter 1|6 pages

Selecting your topic

chapter 2|5 pages

Writing your front matter

part Two|30 pages

Academic writing

chapter 3|4 pages

Structuring your proposal

chapter 4|7 pages

Academic writing style

chapter 5|5 pages

Using evidence

chapter 6|5 pages

Paragraph writing

chapter 7|7 pages

Argumentation

part Three|48 pages

Writing the rest of your proposal

chapter 8|5 pages

Writing the rest of your introduction

chapter 9|12 pages

Literature reviews

chapter 10|3 pages

Conceptual frameworks

chapter 11|15 pages

Writing your methodology/method section

chapter 12|5 pages

Producing a schedule

chapter 13|6 pages

Referencing

part Four|21 pages

Beyond your proposal

chapter 14|7 pages

Time and stress management

chapter 15|8 pages

Your supervisory relationship

chapter 16|4 pages

Next steps in your research