ABSTRACT

Fully updated and revised in its fifth edition, Event Studies remains the most comprehensive book devoted to developing knowledge and theory about event management and event tourism, focusing on the study of events, the event experience, and meanings associated with them.

International in scope and embellished with useful figures and tables throughout, the authors carefully examine current forces, trends, and issues, including impacts of the pandemic. All the major types of planned events are profiled, with emphasis on their forms, functions, experiential dimensions, meanings, and values. This book’s framework encompasses antecedents, planning and design, outcomes and impacts, and the various patterns and processes that influence the events sector, including policy.

New and expanded topics in the fifth edition include:

• Content has been substantially reorganised to give much more attention to establishing theoretical foundations and advocating principles for the core management functions.

• New content on gender studies, human rights, crisis management and resilience, sustainability, and events as agents of change.

• Expert opinion boxes cover major issues: educational philosophy; technology and its impacts; human rights and mega-events; virtual events and agile management; trends in corporate events; happiness and well-being; event portfolios management; civic dramaturgy; event design; trends in communications, including new media; dynamic crowd management; overtourism; and event-sector recovery.

• Additional chapters on design, policy, management fundamentals, planning and operations, event tourism, and the inter-related management challenges of risk, security, health and safety, and environment.

This insightful volume will be an invaluable resource for all undergraduate students of events studies throughout their degree programmes.

chapter Chapter 1|22 pages

Introduction and Overview of Event Studies

chapter Chapter 2|21 pages

Forces, Trends, and Issues Affecting Events

chapter Chapter 3|24 pages

The Nature and Classification of Planned Events

chapter Chapter 4|28 pages

Event Experiences and Meanings

chapter Chapter 5|18 pages

Celebration Events and Experiences

chapter Chapter 6|22 pages

Business, Sport, and Other Event Experiences

chapter Chapter 7|23 pages

Public Policy and Events

chapter Chapter 8|38 pages

Event Management Fundamentals

chapter Chapter 9|24 pages

Directing, Leadership, and Human Resources for Events

chapter Chapter 10|24 pages

Event Planning and Operations

chapter Chapter 11|31 pages

Event Design: Theory and Principles

chapter Chapter 12|28 pages

Antecedents, Event Marketing, and Communications

chapter Chapter 13|27 pages

Risk, Health, and Environmental Management for Events

chapter Chapter 14|27 pages

Event Outcome Evaluation and Impact Assessment

chapter Chapter 15|22 pages

Event Tourism

chapter Chapter 17|26 pages

Research and Knowledge Creation for Event Studies