ABSTRACT

My goal in this chapter is to intervene in media studies as practised in Britain, the United States, and the white-settler colonies – Israel, Australia, Canada, and Aotearoa/New Zealand – and call for a different way of going about things.1 Often politically isolationist and professionally intramural, media studies in these countries has been the provenance of Anglodominant, nativist social scientists and/or deeply impressionistic, olympian humanists. It is time that media scholars become more interdisciplinary and international. The ability to innovate as researchers will elude those wedded to monolingualism and disciplinarity. The study of media can be of value to the social world only if we engage, across disciplinary and national contexts, the key interrelationships that make our cultural condition at the nexus of money, law, policy, production, subjectivity, content, distribution, exhibition, and reception.