ABSTRACT
Having described the change programme and how it was received we now turn to how the people who worked with it viewed the process and the outcomes. We thus try to understand how people reasoned – to get the story from the actors’ point of view. What from the outside may be seen as a rather peculiar way of working may thus appear to be more reasonable and make sense. We also use their accounts in order to produce some ideas about what went wrong – as indeed a lot of things did. This chapter reports reflections and comments from people involved in the process. These are typically post-project and reflexive – they look back and are produced based on hindsight. Partly based on this, we add our own analysis. We discuss the problems and failures of the change work and the process in terms of the absence of material offering ‘cultural thickness’, e.g. intensity and high-poweredness of symbolic meanings.
