ABSTRACT
CHRISTAKIS GEORGIOU The Cyprus Centre of the ITI has for some time now been pressing for the
adoption of a definite theatre policy, which would aim to attract new audi-
ences to the island’s five existing professional theatres. In its attempt to focus
attention on the necessity of such a policy the Centre asked the Research Team
of the Intercollege (an independent college) to carry out new research (the
first was done by the Cyprus College – see the relevant article in The World
of Theatre 2000) to examine why theatre attendance is far from satisfactory
and make suggestions about how to improve the situation. In the same spirit,
it staged the 6 th
Pancyprian Theatre Conference on the theme ‘Practical Steps
for Audience Development’. It also organized a Panhellenic Conference on
Theatre in Education with the active involvement of the Ministry of Educa-
tion and Culture of Cyprus and the Ministry of National Education of Greece.