ABSTRACT

In the 2005 film Enron: The Smartest Guys in the Room , weather derivatives trading is introduced as an innovation that had people wondering whether it was ‘good science or science fiction’. Enron had become famous as an organisation that promoted innovative financial products. The company’s tagline to become ‘the world’s leading company’ rather than just an energy company highlighted its primary ambition to create new markets in a wide variety of products and sell financial services to clients. As Clover (2003: 30) puts it: ‘Suddenly the business was running on a platform of intellectual capital’ rather than things like gas pipelines and power stations. Financial products emerged in broadband, energy services, bankruptcy risk and weather.