ABSTRACT
The aim of this chapter is to set out the uniqueness of the sociocognitive approach to conformity and deviance. First, the question of the definition of these two notions will be addressed. We shall then briefly review social psychological approaches focused on the group in order to clarify this uniqueness. Finally, a number of studies will be presented giving prominence to research concerning, on one hand, the effects of adherence vs. non-adherence to norms of judgment, and on the other hand, the sociocognitive dynamics implicated in the social regulation of deviance.
