ABSTRACT

The Daily Mirror, a British tabloid newspaper, brings the world of news reporting for our gaze. Originally set up as a women’s newspaper, one assumes its name was carefully chosen in order that women would identify with the newspaper as written for them. The Daily Mirror’s title evokes many of the issues that have concerned feminist explorations of the self. The Daily Mirror re-presents a stereotype about women’s natures. This suggests that it is mostly women who are concerned with their self-image. Drawing on such a stereotype is a familiar feature of media representations of womanhood. For example, Woodward (1997) illustrates how the mirror is used in women’s magazines as a metaphor for constructing feminine identity. It is common to see photographs of women looking in the mirror while putting on their make-up or checking how they look in new clothes or jewels.