ABSTRACT
In the three preceding chapters, case studies were done of MNEs making investment in the strategic industries of the three focus countries. This chapter will now conduct a cross-industry analysis of the foreign investment decisions made by these fifteen MNEs. To this end, it analyses the factors that affect their motivations for FDI, their choice of location and their selection of market entry mode. The main objectives of this chapter are to increase the generalisability, deepen the understanding and provide fuller explanations of the factors influencing the foreign investment decisions of these fifteen MNEs (Miles and Huberman 1994: 172–3). It should be noted, however, that the generalisability of this cross-industry analysis is limited by the differences in the industries and countries studied.
