ABSTRACT
During the two decades in which the interpretive concepts of ‘globalization’ and ‘global culture’ have come into use they have been invested with a much deeper, more sophisticated, more historical understanding, becoming the subject of an extensive empirical and theoretical literature. Though I have cited only a fraction of this literature, I have had two main aims in this book. First, I have argued that with the quickening pace of globalization, and especially increasing transnational migration, global media proliferation and cross-cultural exchange at all levels, consciousness of postcolonial experience and the critical perspectives on knowledge formation this has brought about, has become a major factor in understanding the contemporary world. It has pointed us to different globalizations, seen from outside ‘the West’, and also from below.
