ABSTRACT

When research is planned it is obviously important that as many factors as possible which

are not actually being studied but which might influence the results are controlled or

eliminated. For instance, if you are studying memory it would not be sensible to test

some people at 9 PM in a hot, noisy room and others at 9 AM in a peaceful, comfortable

setting. You would want to control factors-such as noise level and time of day-which

could affect people’s memory.