ABSTRACT

In this chapter I shall be concerned with some of the implications of what I have called the cultural turn. I have so far discussed aspects of that turn as theoretical issues in both how we think about culture, in particular popular culture, and in how we have come to use culture as various ways of explaining or understanding features of contemporary social order. I want now to look at the use of culture in popular discourse. In the concluding section of the previous chapter, I suggested points of contact between theoretical and popular accounts. Here I shall extend that approach, but look in more detail at what seem to me to be some unintended consequences in the implications of culture dominating everyday understandings of collective life.