ABSTRACT

Alcohol: Social Drinking in Cultural Context critically examines alcohol use across cultures and through time. This short text is a framework for students to self-consciously examine their beliefs about and use of alcohol, and a companion text for teaching the primary concepts of anthropology to first-or second year college students.

chapter 1|9 pages

Introduction

Why is Drinking Interesting?

chapter 2|18 pages

Alcohol in the Ancient World

chapter 3|30 pages

Barbarians and Beerpots

European Drinking from the Celts to Victoria

chapter 4|23 pages

A Short History of American Drinking

chapter 5|25 pages

It's Happy Hour! Modern American Drinking

chapter 6|25 pages

Alcohol Advertising

chapter 7|30 pages

Why do Students Drink?

chapter 8|10 pages

Conclusion

Why Do People Drink?