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Chapter
Chapter
The New “Real Women” of Advertising: Subjects, Experts, and Producers in the Interactive Era
DOI link for The New “Real Women” of Advertising: Subjects, Experts, and Producers in the Interactive Era
The New “Real Women” of Advertising: Subjects, Experts, and Producers in the Interactive Era
BookThe Routledge Companion to Advertising and Promotional Culture
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Edition 1st Edition
First Published 2013
Imprint Routledge
Pages 14
eBook ISBN 9780203071434
ABSTRACT
Where are the alternative images of real women with which we might identify?
