ABSTRACT
You know what you mean by negotiation; you will know that we all do it, albeit at varying levels of sophistication and with varying success. Some people say it’s an art, not a science. But what is it exactly? The term itself is not easy to define precisely. It has been defined as:
A basic means of getting what you want from others. It is back and forth communication designed to reach an agreement when you and the other side have some interests that are shared and others that are opposed.1
