ABSTRACT
In a consumer society everyone is frequently a customer, whether the purchase involves a pen or a PC. While the costs of buying these two items are very different, the customer’s expectations are precisely the same, namely that the product shall be of satisfactory quality and suitable for the purpose for which it has been sold. Indeed, the customer is protected by UK law [Sale of Goods Act 1979, Sections 14(2) and 14(3), Sale and Supply of Goods Act 1994, Section 1(1)] to ensure that this is so.
