ABSTRACT
As discussed in Chapter 1, the term “semantic priming” is an expository convenience used to refer to priming caused by many different kinds of interrelations, including both associative relations and true relations of meaning. Associative relatedness is defined in terms of free-association norms (e.g., Nelson, McEvoy, & Schreiber, 1991; Postman & Keppel, 1970). Words produced in response to each other in free association tasks are defined as being associatively related (e.g., dog-cat; as discussed in Chapter 13, associations can be asymmetrical).
