ABSTRACT

R&D, by its nature and in order to optimize its contributions to the accomplishment of organizational objectives, must be in the forefront of the identification of opportunities for the organization. R&D must be able to do this with few, if any constraints, including operational and long-range planning constraints. Exploration of new ideas, new technologies, and new approaches with potential for the organization must be identified, analyzed, evaluated, and assessed, and concrete recommendations must be made by R&D to general management. All these, however, have to be done in an orderly and systematic fashion.