ABSTRACT
This comment by Emery, in a generally positive book review, serves as a point of departure for our discussion of conceptual perspectives in global psychology. This review appeared not in a cultural, critical, or fringe journal, but in Science, the flagship scientific research journal, and the
reviewed book focuses not on culture or ideology, but on neuroscience, purportedly the most objective domain of “cutting-edge” psychological research in the 21st century. We begin by pointing out that the enormous volume of research in the United States, even in “a small corner of Southern California,” means that it is now a challenge for U.S. researchers to see beyond their borders. Even before the collapse of the Soviet Union, the United States already was the sole superpower of psychology (Moghaddam, 1987), exporting traditional U.S. psychology to the rest of the world. Since the 1990s, the global influence of the U.S. has in some ways increased, and traditional U.S. psychology has become traditional world psychology.
