ABSTRACT
The first day of a new job often includes an employee’s initial contact with the public relations department, though the employee may not realize it, Part of the day is spent in the human resources office, completing paperwork and an orientation program, and part is spent with the employee’s new supervisor. During these visits, a new employee may receive printed material about the organization, see an orientation video, and learn how to use the intranet to get news and information. The printed, visual, and online materials very likely were prepared by or with help from a public relations professional. Through a variety of media channels, this connection to public relations will continue, directly and indirectly, until the individual retires or leaves the organization.
