ABSTRACT
The new media and the new media companies have monopolised a good part of the academic and professional discussion for the last decade. This chapter analyses the change in the competitive environment of the economic and financial news sector. The economic and financial news sphere, too, can expect that adjustment, which will undoubtedly help clarify the future of new and old media. A general outline of the historical construction process of the sector will serve as a basis for justifying the consideration of media such as radio or television as 'new media' in this market. A description of how new media made their way into the economic and financial news market follows. In the different European markets, global brand names such as Yahoo and Lycos were joined, in most cases surpassed, by portals developed by national Internet providers, in many cases promoted by the main operators in the telecommunications sector.
