ABSTRACT
Kairos is more than a vital rhetorical term: it is quintessentially a term of ethical agency. Matters of right timing and due measure, or any of their offshoots, imply a doer poised at the rhetorical crossroads of doing. Hence kairos situates the rhetor in time and place at the point of social action. For the attuned rhetor, kairos forces not just decision but also judgment, and as such kairos is at the vanguard of both ethical and rhetorical action.
