ABSTRACT
Self-efcacy is only half of the efcacy story. The aim of this chapter is to advance efcacy theory by conceptualizing previously undened dimensions and sources of efcacy beliefs. This is an elaboration of propositions rst introduced in the Pygmalion-at-Work model (Eden, 1988, 1990). It partially builds on some ideas developed by Gist and Mitchell (1992). The overall result is to broaden our understanding of efcacy beliefs to encompass sources of work motivation previously ignored by self-efcacy theory.
