ABSTRACT
One possible angle of approach is from the perspective of the reader, that is, to try to pinpoint the reasons why the medium of reading is more appealing to some people than it is to others. Many theories have been advanced to explain this phenomenon. Perhaps the most convincing is the one put forward by the famous psychologist and psychiatrist Alfred Adler, who ascribed the predisposition for reading displayed by some people to a desire for excellence and distinction. In much the same way that some people strive for recognition in the domains of art or sports, so too others seek to make their mark by expanding the scope of their knowledge through reading.
