ABSTRACT

Contracts are used in virtually every arena of public relations practice. A release is a contract. Well drafted, that contract or release can save you from a lawsuit. Poorly drafted, the release may not provide any defense at all. Principles of contract law also cover the purchase of all the goods and services used in our profession, including our own professional services. All of us when we barter our skills and effort for payment from our employers or clients are using principles of contract law. In short, virtually everything we do in public relations is covered by some component of contract law.