ABSTRACT

The economic, socio-cultural and political factors of any society influence the press. The ideology of any news organization also influences the journalists that work for it. These factors in turn are reflected in news writing and production. Therefore, it was important to determine the factors that affect Nigerian journalists, and how they contributed to agenda building in the 1990s. As a participant, Kunle Ajibade, put it, “we’ve got to look at all these really to appreciate, to appreciate where the journalist is coming from, where he’s functioning and where he is likely heading to.” To learn the unique factors influencing the Nigerian press, I talked to 10 journalists. Their responses showed the above factors do influence news coverage and production in Nigeria.