ABSTRACT

Baudrillard’s work on postmodern culture-usually radical in its claims-utilizes ideas drawn from various disciplines including linguistics, philosophy, sociology, and political science. He addresses a wide range of issues, including mass media, mass consumption, consumer society, war, and terrorism. Baudrillard is best known for work such as Simulacra and Simulation (published in French in 1981), in which he analyzes the nature of postmodern culture, asserting that contemporary culture can no longer distinguish image from reality. Baudrillard’s view is that the “conventional universe of subject and object, of ends and means, of good and bad, does not correspond any more to the state of our world” (Impossible Exchange, p. 28).