ABSTRACT

Because he operates a small business, he is cautious about expenses. He says, “we’ve only purchased and used the technology that has been useful for our business. And I think you can easily get out on that curve where you’re buying things you don’t need or you’re not even using the whole package.” While he is certain that subscribing to all the ICTs available to him would be a waste of money, purchasing a broadband link was an efficient move for him.