ABSTRACT

It is a valid complaint. Managers should spend more time and thought on the future of their business. They also should spend more time and thought on a good many other things, their social and community responsibilities for instance. Both they and their business pay a stiff penalty for these neglects. The neglect of the future is only a

Business Realities 101

symptom; executives slight tomorrow because they cannot get ahead of today. That too is a symptom. The real disease is the absence of any foundation of knowledge and system for tackling the economic tasks in business.