ABSTRACT

Innovation and Entrepreneurship deals with 'what, when and why'; with policies and decisions; opportunities and risks,structures and strategies; staffing, compensation and rewards. In addition to managers in all types of business, lecturers and students of management and business studies will this a revealing and exciting work. Highly critical in approach, it is nevertheless a practical and illuminating study of a area crucial for today's world.

chapter |16 pages

Introduction: The Entrepreneurial Economy

part |2 pages

PART I THE PRACTICE OF INNOVATION

chapter 1|8 pages

Systematic Entrepreneurship

chapter 3|18 pages

Source: The Unexpected

chapter 4|11 pages

Source: Incongruities

chapter 5|7 pages

Source: Process Need

chapter 6|11 pages

Source: Industry and Market Structures

chapter 7|10 pages

Source: Demographics

chapter 8|8 pages

Source: Changes in Perception

chapter 9|20 pages

Source: New Knowledge

chapter 10|3 pages

The Bright Idea

chapter 11|8 pages

Principles of Innovation

part |2 pages

PART II THE PRACTICE OF ENTREPRENEURSHIP

chapter 12|4 pages

Entrepreneurial Management

chapter 13|26 pages

The Entrepreneurial Business

chapter 15|17 pages

The New Venture

part |2 pages

PART III ENTREPRENEURIAL STRATEGIES

chapter 16|10 pages

‘Fustest with the Mostest’

chapter 17|12 pages

‘Hit Them Where They Ain’t’

chapter 18|9 pages

Ecological Niches

chapter 19|9 pages

Changing Values and Characteristics