ABSTRACT
Innovation and Entrepreneurship deals with 'what, when and why'; with policies and decisions; opportunities and risks,structures and strategies; staffing, compensation and rewards. In addition to managers in all types of business, lecturers and students of management and business studies will this a revealing and exciting work. Highly critical in approach, it is nevertheless a practical and illuminating study of a area crucial for today's world.
TABLE OF CONTENTS
part |2 pages
PART I THE PRACTICE OF INNOVATION
part |2 pages
PART II THE PRACTICE OF ENTREPRENEURSHIP
part |2 pages
PART III ENTREPRENEURIAL STRATEGIES