ABSTRACT
You might question what this has to do with you if you spend the bulk of your time editing industrials, for instance? I would posit that at the heart of it all, you are still trying to sell a concept or a product through a tale or form that, consciously or not, an audience relates to from a long cultural tradition of an artist, for that is what you are, sharing tales and arguments. It’s a dialog that you have with your audience, and one that will continue long after the process of your journey through the project is complete. The audience is the last participant in a long and intriguing journey that you and many have shared since a writer began with a quiet question many months ago.
