ABSTRACT
A transmedia property is an expansive narrative engine constructed to deliver unlimited stories across multiple media platforms. It is really managing a branded transmedia story-network. Brands are the commercial personae, the mask shown to the public and in marketing. As a result, Marvel is managing to maintain multiple storyworlds in a larger Marvel universe. Feedback is a tent-pole of transmedia brand engagement. The conversation is between the brand and the consumer. Studios and producers often have multiple film projects in development at any given time, knowing that the timing depends on a number of factors. Three factors affect decision related to the release of a video game: development and approval, internal publisher and external market concerns, most countries have some form of trademark office that oversees the process of recording, reviewing, and acknowledging trademarks. Both Zoho and Basecamp provide similar functionality using different approaches. Either of these could be an ideal solution for some of the content and project management solutions.
