ABSTRACT
Audio is probably the most underrated and undervalued media asset, yet its functionality, malleability, and power are enormous. Theatrical films ignored sound for three decades, and although most of this was because of technological limitations, the fact is that sound design and sound delivery have been catching up ever since the advent of talkies. While Cinemascope, 3D, and other visual breakthroughs were being delivered in the 1950s, Dolby sound and the THX format came about a quarter century later.
